ICON Teaser: Successful Special Events Strategies - Resource Center - AFP

ICON Teaser: Successful Special Events Strategies - Resource Center - AFP: While Shiree Skinner realizes that special events are not for every organization, there are specific steps and strategies that even the smallest nonprofit can implement to increase funds raised through special events. As the director of special events with Easter Seals Serving Maryland, Virginia and Washington, D.C., Skinner knows the key to increasing participation and revenue. In her session at the 2014 AFP International Conference on Fundraising in San Antonio, Skinner will leave participants with a check-list to guide them through their next special event, including ten specific strategies covering planning, day-of execution and post-event tasks. Here she shares a piece of that list with Strategy 3—how to build the strongest committee possible for a successful